[Photo provided by Big Hit Music]
K-pop icon BTS will release new song “Butter,” the second all English-written single, to global fans at 1:00 p.m. on May 21 (local time, Korea), its producer Big Hit Music announced on Tuesday.
The highly anticipated song would be “a dance pop track brimming with the smooth yet charismatic charm of BTS,” according to the label.
A physical single album will also hit the shelves at home and abroad this summer.
The upcoming single is the septet’s second all-English song after “Dynamite,” which conquered the No.1 spot on Billboard’s Hot 100 main singles chart three times and stayed on the chart as one of the most popular songs for 32 weeks, the longest charting song by a Korean act.
Most recently, BTS has become the first Korean pop act to be nominated at the Grammy Awards for Best Pop Due/Group Performance. They have also earned a nod to this year’s BRIT Awards for International Group.
[Photo provided by Big Hit Entertainment]
The seven members already signaled a comeback with new songs in the past months.
“We’re working on individual songs and meeting up for group songs as well. Stay tuned for new things to come out,” said Jin during an interview with USA Today last month.
To celebrate their comeback, BTS is expected to come with various collaboration events before and after the new song release.
McDonald’s earlier announced to launch “BTS Meal” that will feature the seven members’ favorite orders in 49 countries in May and June.
In Korea, BTS will appear a popular television entertainment program for two weeks from May 4.
Shares of HYBE Co., rebranded from Big Hit Entertainment, closed 1.16 percent lower at 256,000 won ($230.55) in Seoul trading on Tuesday.
[ⓒ Pulse by Maeil Business Newspaper & mk.co.kr, All rights reserved]