South Korea’s LG Electronics Inc. has been chosen as the most favored brand for white goods and home appliances by Americans for the second straight year.

According to the customer satisfaction report announced by the American Customer Satisfaction Index (ACSI) on Tuesday, LG Electronics ranked first by scoring 80 points this year in the household appliances category. It came first last year as well.

This year, it however shared the crown with GE Appliances (Haier). Most other competitors were deadlocked with scores of 79. Samsung Electronics received 78, down from 80 a year earlier.

In the laundry equipment segment, LG remained an industry leader for its paired washers and dryers for a third straight year. In the refrigerator segment, LG Electronics, GE Appliances and Whirlpool were tied at the top.

The latest results reaffirmed the outstanding quality of LG Electronics’ products, acknowledged by customers in the world’s biggest, hottest home appliances market.

In July, LG Electronics ranked top also in J.D. Power’s customer satisfaction rankings for kitchen electronics, with highest scores in three categories of side-by-side refrigerators, cooktops and wall ovens.

ACSI measures customer satisfaction with more than 400 companies in 46 industries every year. The latest ACSI Household Appliance and Electronics Report 2019-2020 is based on interviews with 14,698 customers, chosen at random and contracted via email from July 1, 2019 to June 14, 2020.

By Pulse

[ⓒ Pulse by Maeil Business Newspaper & mk.co.kr, All rights reserved]